Apple iPhone 18 Pro
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- 6.9-inch ProMotion display (2868 x 1320) with up to 120Hz refresh rate
- Up to 45 hours of video playback; about 50% charge in around 15 minutes with a compatible adapter
- 48MP Fusion Main camera with variable aperture, plus up to 8x optical-quality zoom
- 18MP Center Stage front camera for easier group selfies
- A20 Pro chip with vapor chamber cooling; 256GB of storage in Burgundy
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About the Apple iPhone 18 Pro
The iPhone 18 Pro Max is the larger of Apple's two Pro iPhones, with a 6.9-inch ProMotion display that runs at up to 120Hz. It shares the Pro design of a forged aluminum unibody and Ceramic Shield 2 front, and this listing is the 256GB model in Burgundy.
Battery life is the headline here. Apple rates it for up to 45 hours of video playback and up to 40 hours of video streaming, and wired charging can reach about 50% in around 15 minutes with a compatible adapter. That makes it a strong fit for heavy users, frequent travelers and anyone who streams a lot away from a charger.
For photography, the 48MP Fusion Main camera adds a variable aperture for more control over depth of field and better low-light photos and video, and the system reaches up to 8x optical-quality zoom. The 18MP Center Stage front camera makes it easier to fit everyone into a group selfie. The A20 Pro chip, paired with a next-generation vapor chamber, powers Apple Intelligence features.
What reviewers say
Reviewers describe the iPhone 18 Pro Max as a solid, evolutionary update, with battery life as the standout improvement and the variable-aperture main camera proving more useful than some expected. The bright, color-accurate display and faster A20 Pro chip also earn praise. On the downside, it's big and heavy, costs more than last year's model at launch, and independent lab tests showed only a small battery gain over the 17 Pro Max.
Pros
- Excellent battery life, with one reviewer expecting close to two days of moderate use
- Variable aperture is more useful than expected and gives more natural background blur
- Bright, color-accurate 6.9-inch display
- A20 Pro chip is noticeably faster than the previous generation
Cons
- Big and heavy, and the sharp camera plateau edges can scuff without a case
- More expensive than last year's Pro Max at launch
- Independent lab tests found only a small battery gain over the iPhone 17 Pro Max
Our summary of professional and shopper reviews published elsewhere (Expert Reviews, PhoneArena, 91mobiles, Tom's Guide and TechRadar), as of Oct 9, 2026. These are not reviews of PAPA YES.
Key specs
| Brand | Apple |
|---|---|
| Screen size | 6.9 inches |
| Display resolution | 2868 x 1320 |
| Refresh rate | Up to 120Hz (ProMotion) |
| Storage | 256GB |
| Color | Burgundy |
| Chip | A20 Pro |
| Main camera | 48MP Fusion Main with variable aperture |
| Zoom | Up to 8x optical-quality |
| Front camera | 18MP Center Stage |
| Video playback | Up to 45 hours |
| Video streaming | Up to 40 hours |
| Charging | Wireless charging; wired fast charging to about 50% in around 15 minutes (compatible adapter) |
| Weight | 8.78 oz |
| SIM | eSIM |
| Category | Phones |
| Term | 52 weekly payments |
| Weekly payment | $38.76 |
| Total cost | $2,015.99 in store credit |
| Availability | In stock |
| SKU | R7-IPH18PM-512-BURGUNDY |
